"You truly made a difference in our content and brand positioning. You have a great   deal of talent."

 Monica Luechtefeld,

EVP Strategy & Development, Office Depot

  "Sheri exceeded my expectations, developing programs that delivered quantifiable results,     including highly-profitable cross-sell attachment sales."

John Lostroscio,

VP Merchandising, Office Depot

  "Attach rates increased more than 20% vs pre-program levels on the specific featured        product. Your program exceeded our sales and profit expectations. I would highly recommend you to any business partner, internally  and externally."

Robert Dunlap,

Lead Merchant, Warranty Programs; Office Depot

  "It seems to me that the catalog has a whole new voice that is benefit-driven! I reviewed     the copy and think it's great. The book will sell a LOT harder!"

  "I just wanted to tell you are doing a great job capturing the Club Med attitude and         personality in all the copywriting I've seen. Well done! We're very excited to have you working on our brand!"

  "You are one of the finest writers I have ever worked with. Your ideas are right on target."

Bill Smith,

SVP, Direct Marketing, Fairfield Resorts

  "We've worked with other copywriters in the past, but your copywriting methods have      completely changed how we position ourselves with our clients, giving us the ability to provide them with comprehensive and professional marketing direction, based on your research, knowledge and expertise. Your work has definitely exceeded our expectations...and our         client's expectations."

Rich O'Rourke,

VP Business Development, Nordis Direct 

   "You helped us all achieve greater sales and margin because of your efforts. This week is 

 no different: attached report shows results DOUBLING what we expected."

  "The copy was so right!! The copywriting is great. Thanks again for your help." (Note: Mktg Director and Global VP Brand Development went through 3 writers and multiple drafts on this particular fragrance launch before receiving a referral to me. Both loved my first draft.

  "You are one of the finest executives I have ever had the good fortune to work with. You always exceeded expectations for follow-up and detail execution and always managed to get me thinking creatively."

Michael Burkett,

Training and Development Director, Ross Stores

(formerly served in same role at Office Depot)

  "Not only are the clients happy, they are ecstatic! Jim said yesterday he's been trying to get this concept off the ground for 2 years, and this is the first time he's seen it done in a way that he thinks will work. Thank you for your great work."

  "You not only have marketing vision, but can execute on that vision – which is rare. You bring passion to your work and manage expectations well.  You're a valuable asset to the company and a pleasure to work with."

  "I really enjoy working with Sheri and think you picked a great director in her. She adds tremendous strategic value to our creative process across the board and is a pleasure to       work with."

"I'm awed. Do we tell you often enough how much we love you? This is great! I’m impressed, as always."

  "When Sheri told you that something would be done, the commitment date was either   met or exceeded… Her personal integrity was evident in everything she did. She asked the right questions and did the research to ensure that all of her work met the highest standards of excellence.  I would love to work with Sheri again and definitely would consider her for any strategic projects requiring her expertise."

  "You’re one of the best copywriters I have ever worked with: you have terrific direct            response expertise."

  "I’m so impressed with your attention to detail – especially on this project, because there    were over 100 resorts and every one was so different. You did a great job. Thank you."

Director of Brand Management; Wyndham Vacations

  "I am impressed at your turnaround time and really appreciate your enthusiasm!  You’ve never been to these destinations, yet you write about them as if you just flew back from spending the week there. Impressive!"

  "Your copywriting has done such a great job in capturing what this product is all about.  I am very excited about this and I think this will really help our associates sell. Thanks so much!"

  "Sheri, YOU ARE A STAR!!! This is exactly what I needed.  You are SO Good!! Thanks for the quick turnaround.  I believe that you have done an EXCELLENT job of capturing what         we needed."

  "I would certainly recommend you to colleagues inside or outside of Office Depot with   no hesitation. Your work always met objectives and displayed good understanding of our needs together with strong creativity and innovation. You helped us scope projects appropriately and consider issues that may not have occurred to us."

Martha Kortiak,

Director Brand Strategy; Office Depot

  “Sheri takes time to learn in depth about the client’s business, knows how to write copy for the one vs. the masses; and understands direct response paradigms. She always thinks          strategically about the bottom line: always marketing driven...always on target.”

Michael P. Ventresca,

G. Neil Creative Director

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